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AdTech and the Cookieless Future
With the deprecation of 3rd-party cookies and alternative identifiers, AdTech might be at a turning point—one that could result in an increased focus on transparency and accuracy.
By
Phillip Jackson and Brian Lange
LATEST PODCASTS FROM FUTURE COMMERCE
April 9, 2021
[Step by Step] Why Don’t Customers Trust a Five Star Review?
feat. Eric Smith, VP of Business Development and Partnerships at Shopper Approved and Ryan Garrow, Director of Partnerships Logical Position/Owner at Joyful Dirt
April 9, 2021
April 12, 2021
[Step by Step] How Can I Turn Customer Segments into Personal Connections?
feat Ben Parr, President and Co-Founder of Octane AI and Jason Wong, Doe Lashes & Wonghaus Ventures
April 12, 2021
April 7, 2021
[Step by Step] How Can I Get Product to Every Customer in Two Days or Less?
feat. George Wojciechowski, VP of Partnerships at Shipbob and Babs King, Founder and CEO at Fleo
April 7, 2021
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AS SEEN IN THE MEDIA
Latest Articles
INSIDERS
Brands and the Snyder Cut
By
Phillip Jackson and Brian Lange
INSIDERS
So You Think You're a Collector
By
Brian Lange
INSIDERS
Grocery in 2021 Feels More Like 2035
By
Erik Wallin
INSIDERS
The Outlier Problem
By
Phillip Jackson
INSIDERS
Experimentation as Insurance Against Expectation Inflation
By
Brian Lange
INSIDERS
How Platform Maturation Begat Product Innovation
By
Phillip Jackson
STEP BY STEP: A NEW MINISERIES ON HOW TO build your eCommerce business
LATEST PODCASTS
[Step by Step] How Can Brands Compete with Amazon?
April 5, 2021
[Step by Step] What Tools Can Help Me to Tell My Brand Story?
April 5, 2021
[Step by Step] How Can I Use Marketing Automation to Get More Done with Less?
April 5, 2021
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featured POSTS
Announcements
Vision 2021: Forecasting the Future of Consumerism Shaped By Recent Rapid Shifts in Digital Engagement
By
Phillip Jackson
Announcements
The DIY Era: Retail Opportunity in the Passion Economy
By
Phillip Jackson
Announcements
Retail is being reborn
By
Phillip Jackson
Announcements
New report details brands that will survive in 2020
By
Phillip Jackson